Wednesday, July 2, 2008

So, what’s the moral of the two stories?

When we try to analyze why some people become wealthy from scratch, and others become paupers from millionaires, the answers escape us. It seems one of those mysteries of the universe. It is also very mysterious how self-made millionaires mostly win back everything they had once lost - if such people lose their money in business, they often win back much more in no time and cover up their losses.

If we use the analytical skills of Sherlock Holmes and try to solve the above mysteries, we will soon realize that the basic difference between these two categories of people is in their minds, in the way they think. In more technical terms, the difference is in their money-map, the map that guides every human being either to Aladdin’s magic lamp or to financial doom. It is something that every human being has within him. Unfortunately, very few people are able to decipher this map. And this is the reason why 90% of people fail to achieve financial freedom. How many people do not need to think twice before ordering the choicest dishes at a decent restaurant on a weekend with the family? And show me those who do not bother to look at the price tag while shopping, who just smile and instruct the salesgirl to “just pack it, please”. Such people are uncommon because they come in the other 10%. They are the ones who have been able to decipher, understand and follow the hidden money-map of their minds. King-size and ordinary-size people do not look different and are not made of any special material. The good Lord has made us all the same, the only major difference between the two categories is in the way they handle the money-map that is in their minds.

It is the same money blueprint that pulls them up when disaster strikes. Do you think king-size people never run into financial trouble? Chances are that they run into deeper financial trouble than most others. Dealing with their millions and billions, they are likely to face financial crises of towering proportions. Let us take for example Sir Richard Branson. Was his financial journey a smooth one? I wish it had been so, but it wasn’t.

Branson was often ridiculed by the media, especially the print media, for his irrational strategies. He had launched Virgin Cola and Virgin Vodka, which received cold response from the market. But his greatest failure was Virgin Trains that ran into a lot of trouble with bad timings and delays - it badly damaged the reputation of the Virgin brand which was established after so much pain and effort. Virgin Lottery was also one of Branson’s brands that failed.

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But what is it that helps king-size people win back the millions they lose? It is the same money blueprint, hidden within the brain. It is intangible, something that can’t be seen or felt, yet strange as it may sound, it is the guiding spirit behind all major developments of the world. It’s something that cannot be seen or felt: the money-map.

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